Jeffrey Adam YOUNG TRADE MARK
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VISA :: 2004 OLYMPIC GAMES PROMOTION WEBSITE

Working with SBI.Razorfish, this promotional "microsite" is a subset of Visa.Com, encouraging people to use their Visa cards in hopes of winning a trip to see the Summer Olympic Games in Athens. The site also highlights Visa's involvement as a sponsor of the US Olympic Team, and offers an online code and offline coupon for saving money while shopping at official US Olympic Team retail stores. The copy needed to be consistent with existing print promotional materials and the rest of the Visa.Com website. The project also involved writing copy for small banner ads that appeared throughout Visa.Com, including the home page.


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