Working with interactive marketing and technology firm Razorfish, I crafted scripts for five videos that highlighted some of the top features and benefits of Windows 7. The scripts included on-screen text, voice-over, and suggested visuals. The videos were used in multiple Microsoft initiatives including windows.com and at retail. Working collaboratively with two motion designers and a creative director, we focused on keeping the videos simple and visually engaging. This was a tall order, considering the complex feature-set of Windows 7. Yet, we managed to pull it off, focusing on the possibilities of Windows 7, rather than getting bogged down by tutorial-like details. At right is one of the five videos we produced.

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